We celebrate 10 years of diversity and style in your Chleiderchäschtli. The best-known term in Swiss German is undoubtedly the "Chuchichäschtli". With its many "chch", no word causes more laughter when a German-speaking Swiss person tries to teach it to a non-Swiss German speaker. On its 10th anniversary in Switzerland, Zalando is taking inspiration from this cultural heritage and has created a new Swiss-German word linked to the brand, “Chleiderchäschtli”. It’s a brand new word, meaning “wardrobe”. It’s Zalando’s tribute and thanks to Switzerland and homage to the closet, the heart of everyone’s fashion persona. Together with Nemo & KT Gorique, we celebrate the diversity and styles of the Chleiderchäschtli with a new song. Have fun listening and check out the song on Spotify!

THE MUSIC VIDEO

DOWNLOAD TRACK ON SPOTIFY

BILLBOARDS